Public Information & Warning Systems deliver prompt, clear, specific, accurate, and actionable emergency messages to the public. Local government officials utilize mass notifications to disseminate public safety bulletins and warnings in an efficient and effective manner.

Aging technology, a patchwork of notification systems across the region, and underutilized websites, act as obstacles to successful mass notification. Alerting the public before, during, and after disasters with critical instructions saves lives and assists first responders in mitigating the effects of a catastrophe.

The Bay Area UASI developed a comprehensive, regional emergency public information and warning strategic plan. The plan included various recommendations to improve websites and other mass messaging. Additionally, to leverage the potential for cost savings, a master contract was initiated among a number of counties to provide an interoperable mass notification and warning system, including mobile alerts.